Back in business: 5 ways to optimise your marketing strategy after COVID-19

Businesses are opening back up in Victoria and New South Wales as COVID lockdowns ease, and firms can adopt some simple strategies to keep in touch with their customers and entice them back through the door.

The “new normal” in the workplace

The collective experiences of workers pre and post-pandemic offer five lessons for organisations to reimagine workplaces and practices in the ‘New Normal’ after restrictions are eased.

Holding onto hope

The COVID-19 pandemic provides a “hopeful moment” – to use a phrase coined by Hirokazu Myazaki – to create opportunities for envisioning alternative futures, ones that are more inclusive and caring, less environmentally destructive, and oriented to fulfilling basic human needs.

No ‘Freedom Day’ for Australia just yet

Patchy uptake of COVID-19 vaccines across cities and regions means Australia’s public health measures are likely to continue well into next year, with a leading epidemiologist predicting the country will achieve tolerable disease control by early 2022.

Morrison’s ‘new deal’ for a post-COVID normal

The Prime Minister has borrowed language from Franklin Roosevelt to describe his pathway out of the pandemic but his ‘New Deal’ may leave some people behind.

Australia’s once-in-a-lifetime chance to build a better future

Australia has a “once-in-a-lifetime” opportunity to create a healthy, sustainable, equitable and prosperous future by taking bold action to build back better, fairer and greener after the COVID-19 pandemic.

Charting our way back to normal

A new web tool, COVID-19 Pandemic Trade-offs, allows people to weigh the costs and benefits of different policy responses as Australia rolls out vaccines and considers opening borders.